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platformio · Aug 11, 2023 · a733f3c · a733f3c
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diff --git a/HISTORY.rst b/HISTORY.rst
@@ -13,7 +13,9 @@ Release Notes
 PlatformIO Core 6
 -----------------
 
-**A professional collaborative platform for declarative, safety-critical, and test-driven embedded development.**
+Unlock the true potential of embedded software development with
+PlatformIO's collaborative ecosystem, embracing declarative principles,
+test-driven methodologies, and modern toolchains for unrivaled success.
 
 6.1.10 (2023-??-??)
 ~~~~~~~~~~~~~~~~~~~

diff --git a/README.rst b/README.rst
@@ -36,9 +36,11 @@ PlatformIO Core
 .. image:: https://raw.githubusercontent.com/platformio/platformio-web/develop/app/images/platformio-ide-laptop.png
     :target: https://platformio.org?utm_source=github&utm_medium=core
 
-`PlatformIO <https://platformio.org>`_ is a professional collaborative platform for embedded development.
+`PlatformIO <https://platformio.org>`_: Your Gateway to Embedded Software Development Excellence.
 
-**A place where Developers and Teams have true Freedom! No more vendor lock-in!**
+Unlock the true potential of embedded software development with
+PlatformIO's collaborative ecosystem, embracing declarative principles,
+test-driven methodologies, and modern toolchains for unrivaled success.
 
 * Open source, maximum permissive Apache 2.0 license
 * Cross-platform IDE and Unified Debugger

diff --git a/docs b/docs
diff --git a/platformio/__init__.py b/platformio/__init__.py
@@ -17,15 +17,11 @@
 
 __title__ = "platformio"
 __description__ = (
-    "A professional collaborative platform for embedded development. "
-    "Cross-platform IDE and Unified Debugger. "
-    "Static Code Analyzer and Remote Unit Testing. "
-    "Multi-platform and Multi-architecture Build System. "
-    "Firmware File Explorer and Memory Inspection. "
-    "IoT, Arduino, CMSIS, ESP-IDF, FreeRTOS, libOpenCM3, mbedOS, Pulp OS, SPL, "
-    "STM32Cube, Zephyr RTOS, ARM, AVR, Espressif (ESP8266/ESP32), FPGA, "
-    "MCS-51 (8051), MSP430, Nordic (nRF51/nRF52), NXP i.MX RT, PIC32, RISC-V, "
-    "STMicroelectronics (STM8/STM32), Teensy"
+    "Your Gateway to Embedded Software Development Excellence. "
+    "Unlock the true potential of embedded software development "
+    "with PlatformIO's collaborative ecosystem, embracing "
+    "declarative principles, test-driven methodologies, and "
+    "modern toolchains for unrivaled success."
 )
 __url__ = "https://platformio.org"