api-demo needs better logging and error reporting.

[thomcom]

I have a long-time love-affair with http://loggly.com:

https://www.loggly.com/blog/what-is-remote-logging/
https://www.loggly.com/blog/how-to-write-effective-logs-for-remote-logging/
https://www.loggly.com/blog/9-strategies-for-faster-live-debug/

https://www.youtube.com/watch?v=9MXbP4RqKAc

Fastify has a great logging plugin component already, which I would like to link with a Loggly account for persistent, searchable logging across all possible customers of this demo product. At least I'd like good console logging to track events within the server.